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Impactual is a social impact consulting firm.
We help causes, philanthropists and brands address the most pressing social and political challenges of our day.

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Strategies and Tools for Social Impact

Impactual is a social impact consulting firm. We help causes, philanthropists and brands address the most pressing social and political challenges of our day.

1b

Who we are

Strategists and organizers with years of experience crafting and executing innovative campaigns for some of the biggest causes in the country.

2a

What we do

Develop fresh strategies. Build new relationships.
Follow-through on implementation. We adapt as needed to ensure success.

3d

Our approach

Every project is a partnership. Each client’s mission is our own. We only take on work where we can support you to make a real difference.

John F. Kennedy

Things do not happen.
Things are made to happen.

We deliver high quality work product, with a fresh perspective and love working with organizations, brands and individuals who have both purpose and drive to do good in this world. Our focus is on supporting.

Context is Everything

Before we develop plans, we evaluate the cultural and political landscape and hone our strategies accordingly.

We're In It Together

When we join your team, we do it to solve a problem, not quibble over the scope of work. We will dig in and do the work to get results.

Communication is Key

If there’s one thing we’ve learned from our own time in the trenches, it’s that teams function best when everyone is open and transparent.

It's a Marathon

Change takes time. That’s why we approach any challenges and obstacles with gratitude and appreciation for the lessons they teach us – and then we keep going.

Our Services

STRATEGY

We develop strategic campaign plans including clear goals, measurable outcomes, budget, communications and execution timeline.

RESEARCH + EVALUATION

We can analyze programs, organizations, or sectors of work. For example, see our work on leadership transitions and nonprofit management.

PHILANTHROPIC ADVISING

We help individuals, companies, and foundations determine their philanthropic priorities, evaluate potential investments, and manage grant-making initiatives.

FUNDRAISING STRATEGY

We write fundraising plans and identify sources of support for your campaign’s needs. We can hone your pitch and coach you in all aspects of the fundraising cycle.

PROJECT MANAGEMENT

We coordinate teams to implement plans through to completion, including adjustment to strategies to ensure we’re not just hitting the timeline but accomplishing the goals.

MARKETING MATERIALS

We craft your story and new ways to tell it, including logo design, social media graphics, websites, pitch decks, and written proposals.

Who we work for

We work with nonprofits to design public campaigns, high impact events, and electoral and legislative action.

We work with foundations and individuals who want to support meaningful causes and ideas.

We work with impact-focused brands to maximize their social impact investments.

Who we work with

Ashley Spillane

Ashley Spillane

FOUNDER & PRESIDENT

Ashley Spillane is a social impact strategist whose expertise bridges the political, technology and entertainment industries. She has over a decade of experience developing and implementing organizational and campaign strategies that drive measurable impact.

As the head of organizations like Rock the Vote, The Atlas Project, and Democratic GAIN, she forged large-scale cause marketing partnerships with companies including iHeartRadio, Microsoft, Verizon, USAToday, Twitter, and Tinder. Ashley holds a Bachelor of Arts in International Affairs from The George Washington University and a Master in Public Administration from the Harvard Kennedy School where she was awarded the Roy and Lila Ash Fellowship in Democracy.

Matt Singer

Matt Singer

 PARTNER

Matt Singer is an organizer, entrepreneur, and three-time college dropout. He founded National Voter Registration Day and the Alliance for Youth Action, a nonprofit that works to build local youth power all over the country. Matt built and managed a coalition of over 3,000 nonprofit organizations, businesses, and election administrators. The event repeatedly trended on social media; engaged Democrats and Republicans; and appeared on many of the largest media and technology platforms. Through the Alliance for Youth Action (previously the Bus Federation) and its affiliates, Matt supported local organizing that passed the nation’s first automatic voter registration law and secured a number of other major policy wins while developing new leaders. He currently consults for a number of projects at the intersection of philanthropy, organizing, and voting rights.

Keara Fenzel

Keara Fenzel

PROGRAM MANAGER

Keara Fenzel has dedicated her career to election access and social justice in Colorado. She has nonprofit experience managing the Denver program at New Era Colorado, and has worked on numerous electoral campaigns as a staff member and volunteer. Keara ran electoral program for 172 affiliate unions as Political Director of the Colorado AFL-CIO in one of the largest electoral programs in the state. She has specialized in digital and field-based mobilization, high-stakes turnout work, candidate recruitment and training, and issue advocacy at both the state and local levels.

Erin Lange

Erin Lange

DESIGN MANAGER

Erin Lange is a multifaceted designer and creative storyteller. She leverages the intersection of design, culture and technology to develop innovative solutions and impactful experiences. Erin’s expertise in human-centered design has enabled her to create engaging campaigns, curated brands and delightful digital experiences. She has collaborated with a myriad of organizations and designed successful products for clients including C-SPAN, Wolf Trap Foundation for the Performing Arts, congressional representatives, and the Folger Shakespeare Library.

Juliette Boberg

Juliette Boberg

PROGRAM MANAGER

Juliette’s career blends her interests in the entertainment and political industries. Starting at a music talent booking agency, she planned and facilitated clients’ multi-million dollar tours, while honing her audience engagement and marketing skills. Looking to apply these skills to politics, she became a grassroots organizer in Pennsylvania during the 2018 midterm elections. Juliette is passionate about leveraging the political and entertainment industries to drive social impact. She is originally from Los Angeles, CA and holds a Bachelor of Arts in Political Science and International Studies from Vassar College.

Caroline Soberanis

Caroline Soberanis

PROGRAM MANAGER

Caroline Soberanis is passionate about empowering communities often overlooked in our country. She has collaborated with donors, funds, and foundations to support nonprofit organizations across the country as an associate with the Democracy Alliance. Prior to that, Caroline advocated for healthcare enrollment at Enroll America and immigration at the National Immigration Forum. Caroline is committed to advancing critical social issues through philanthropy. An Arizona native, she holds a B.A. in Political Science from Arizona State University.

The Team

Who we are

Strategists and organizers bringing years of experience crafting and executing innovative campaigns for the biggest causes and campaigns in the country.

Make an actual impact.

We’re Hiring!

Join our team! We have new positions available.

Contact

If you have a project that you would like to discuss, get in touch with us.

(202)-618-1588
1200 18th Street NW
Suite 700
Washington, DC 20036
hello@impactual.com